David Mesfin

Go to davidmesfin.com to see my work.

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Industry recognized professional and award winning Associate Creative Director with Integrated conceptual thinking. A purveyor of ideas, leadership, strategy and teamwork that has led to major fortune 500 brand success and combined creative excellence. Extensive experience with large agency networks and cross/agency ideation, presentation and production on national brand campaigns. A history of strategic thinking, original ideation and creative executions that have lead to benchmark creative in the automotive, insurance, entertainment, and cosmetics industry. Clients Hyundai, Honda, Toyota, Isuzu, Farmers Insurance, Neutrogena, Network Associates, La-Z-Boy, Mandalay Bay, Walt Disney, Sony, Coldwell Banker, LA Phil, Los Angeles Master Chorale, Adidas, Oakley and MOCA. Awards 2013 OC Addy Gold Award - Hyundai Azera Journey Microsite. 2013 OC Addy Silver Award – Azera Journey Microsite. Elements of Advertising, Digital Creative Technology. 2013 OC Addy Silver Award – Azera Journey Microsite. Digital Creative Technology. 2013 OC Addy Silver Award – Azera Journey Microsite. Elements of Advertising, Sound. 2013 OC Addy Bronze Award - Great Beach Clean Up App. Advertising Industry, Self Promotion. 2013 OC Addy Bronze Award - Great Beach Clean Up App. Digital Advertising, Apps. 2013 OC Addy Bronze Award - Great Beach Clean Up App. Digital Advertising, Social Media. 2013 SXSW Interactive Awards – Azera Journey Microsite Finalist in Motion Graphics. 2012 Communication Arts Webpick of the day – Azera Journey Microsite. 2012 Webby Honoree – Hyundai Veloster iAd Mobile Advertising. 2012 Webby Honoree – Facebook Farmers Smack Attack App. 2012 Silver in the OC Addys. Interactive Campaign – Hyundai Veloster Integrated Campaign 2012 Hyundai Veloster iAd – Gold in the OC Addys. Interactive Media, Mobile Advertising. 2012 One Show Interactive - Farmers Insurance Microsite. Merit Award For Excellence in New Media Advertising 2011 Gold in the Cyber Category of Innocean Creative Awards - Hyundai Veloster iAd 2011 Apple iAd Gallery - Hyundai Veloster iAd 2011 Webby People’s Voice Award - Farmers Microsite 2011 One Show Interactive Finalist - Farmers Microsite 2011 Gold Addy - Farmers Microsite 2011 Gold Addy - Farmers Online Campaign 2011 Silver Addy - (4) Farmers Online Videos 2011 Silver Addy - Honda: Dream The Impossible Documentary Series 2011 TED | Ads Worth Spreading - Honda: Dream The Impossible Documentary Series 2011 Coburn Yoshida Award - Farmers Insurance Campaign 2010 FWA Site of the Day - Farmers Microsite 2010 Silver IAB Mixx Awards - Honda Integrated Campaign 2010 Ads of the World - Honda: Dream The Impossible Documentary Series 2009 One Show Interactive (Merit) Honda Social App 2009 Webby (Nominee) Honda Best Use of Social 2009 Ads of the World - Honda Best Social 2009 One Show Interactive (Finalist) Honda: Dream The Impossible Documentary Series 2009 Ads of the World - Honda: Dream The Impossible Documentary Series 2009 Coburn Yoshida Award - Everybody Knows Somebody Who Loves a Honda 2009 J.D. Power Best Auto Website - Honda Automobiles  

Sr. Art Director at RPA

2008 - 2011

Worked on Honda, Farmers Insurance, Mandalay Bay and La-Z-Boy.

Sr. Art Director at Envision Group

November 2003 - April 2008

Worked on Neutrogena.com, ePals.com, Coldwell Banker, Isuzu, and Dendrite

Owner at Visualmorph Design Inc.

November 2001 - April 2006

Owner of Visualmorph, a creative design agency specializing in print and interactive design. Accounts: Toyota, Neutrogena, Los Angeles Master Chorale.

Part TIme Teacher at CSULB

2001 - 2005

Teach theory of design and classes that focused in the development of concept, design and execution.

Art Director at Answerthink

February 2000 - November 2001

Art directing interactive sites, interactive CD, logos, advertising, packaging, posters, brochures, annual reports, automobile, technology, entertainment, and cosmetics industries.

Art Director at Sargent & Berman

April 1999 - January 2000

Designed and produced logos, packaging, posters, brochures ?for various clients in the entertainment industry.

Art Director at Rite Design

March 1995 - March 1999

Designed and produced logos, packaging, posters, brochures, ?multimedia, and new product development for various?clients of the company.

Junior Designer at Oakley

April 1998 - June 1998

Assisted art director and designers in creating and producing logos, posters, advertising, and interactive site.

Associate Creative Director at Innocean Worldwide

2011

Concept, design and production of projects for use in advertising and promotion including TV , online, out of home, print and social media. Oversea and mentor agency junior and senior creatives on day-to-day initiatives for all media types.

California State University-Long Beach

1994 – 1999

BFA